Life Hacks | you’re already more persuasive than you think

Life-Hacks--top-10-tips-to-show-you’re-already-more-persuasive-than-you-think TIt’s amazing the opportunities we miss because we often doubt our own powers of persuasion.

You’re Already More Persuasive than You Think

by Vanessa K. Bohns

Our bosses make shortsighted decisions, but we don’t suggest an alternative, figuring they wouldn’t listen anyway. Or we have an idea that would require a group effort, but we don’t try to sell our peers on it, figuring it would be too much of an uphill battle. Even when we need a personal favor, such as coverage for an absence, we avoid asking our colleagues out of fear of rejection. (more…)

Continue Reading

Business Hacks | the new science of customer emotions

When companies connect with customers’ emotions, the payoff can be huge.

Business Hacks-The New Science of Customer Emotions - best tips to increase sales
© photo by Gregory Mancuso

The New Science of Customer Emotions

By Scott Magids, Alan Zorfas, Daniel Leemon

When companies connect with customers’ emotions, the payoff can be huge. Consider these examples: After a major bank introduced a credit card for Millennials that was designed to inspire emotional connection, use among the segment increased by 70% and new account growth rose by 40%.

Within a year of launching products and messaging to maximize emotional connection, a leading household cleaner turned market share losses into double-digit growth. And when a nationwide apparel retailer reoriented its merchandising and customer experience to its most emotionally connected customer segments, same-store sales growth accelerated more than threefold. (more…)

Continue Reading

Dog Videos | heartwarming story of sick Cheetah cub and his puppy savior

Just when the Cheetah cub was having a hard time surviving, some kind-hearted humans and a brave shelter puppy came to his rescue.

Funny-and-heartwarming-dog-video-for-kids-of-cheetah-and-puppy-friendshipMeet Kumbali and Kao, two very unique friends. Kumbali the Cheetah was the runt of his litter and wasn’t getting enough milk from his mother to survive, so the staff at the Richmond Zoo decided to nurse him themselves. But they also knew the youngster needed a companion. Cheetahs are very sociable big cats and need company to thrive and not become anxious. The zoo found Kago, a lab mix who was rescued from a high-kill shelter in Alabama. (more…)

Continue Reading
Close Panel